The new branding campaign of Dolce & Gabbana issued China. The Chinese not much apprezzawx on social networks to tighten their national stereotypes and clips called racist brand. The company, even on the basis of & # 39; surge & # 39; protests, had to cancel a planned fashion show.
F & # 39; & # 39 series, three of the fashion house clips, a Chinese woman dressed in gowns gowns, and indeed try to eat pizza or spaghetti using Chinese sticks.
The combination innocent essence of Chinese culture and Italian, however, on social networks led many Chinese to resist a campaign ridiculing. Dozens of & # 39; local people then called for a boycott of & # 39; fashion shows and branded products. For example, actress of popular cinema of China, Zhang C & # 39; -i, known film Tiger and Dragon or geisha, announced that it will not cooperate more with her clothes and buy it will stop.
The videos originated in the countryside DG Loves China, which had an Italian brand to open the way to the Middle Reich market. However, due to unexpected criticism and boycott, the organizers also had to cancel fashion show in & # 39; Shanghai about an hour before the start.
Dolce & Gabbana subsequently said she was passing Wednesday shows another term, but the company did not specify any reason. The company then apologized publicly for the poor reception of videos and assured that "respect China".
The case, however, again & # 39; & # 39 started again; back, when the account & # 39; Instagram co-founder of the Italian brand, Stephan Gabbana, began appearing with racist power at the expense of the Chinese. However, according to the firm, was the attack & # 39; hackers who attacked the personal profile of the designer.
The statement & # 39; Stefan kiosks on his Instagram: