Tuesday , June 28 2022

Oregon see red in its dispute with & # 39; wine & # 39; California



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SALEM, Ore (AP) – Pinot Noir is one of the cheaper grapes, but with & # 39; good combination produces an amazing wine. Officials at & # 39; Oregon and f & # 39; government agency & # 39; the United States are similar finicky, and they are stomping on claims & # 39; wine & # 39; California pinot makes a & # 39; Oregon.

Copper Cane, Napa Valley, California, sells more wine grape pinot noir from Oregon made by others, and often at a lower price. It has some Oregon winemaker, to call the version of & # 39; California pose less product, seeing red.

Now, both the Tax Alcohol and Tobacco & # 39; United States and the Bureau of Commerce and the agency & # 39; liquor & # 39; Oregon decided that the labels were wrongly Cane Copper referencing in regions & # 39; wine & # 39; Oregon. The case recalls the most effort & # 39; success & # 39; France having only sparkling wine produced in the region & # 39; Champagne called by that name.

At stake is a multi-billion dollar industry, and reputation & # 39; Oregon to produce delicate pinot noir at its cold climate and rainfall, according to state Rep. David Gomberg and winemaker Jim Bernau, who were very critical on Copper Cane.

"Part of this is the prestige and marketing", said Gomberg.

The grapes Pinus of the cane Copper cane grown in three regions & # 39; wine & # 39; Oregon and trakkat dry ice to California. Jim Blumling, Vice President of Operations & # 39; Cane Cope, acknowledged that the best selling wine Elouan Pinot Noir is more evident from the typical version of & # 39; Oregon because the grapes collected later, b & # 39; higher content & # 39; sugar.

"It helps give a more concentrated fruit juice," said Blumling.

Bernau, founder & # 39; Willamette Valley Vineyards of & # 39; Turner, Oregon, said labels & # 39; Copper Cane b & # 39; deliberate manner indicating its wines came from the regions of & # 39; officially denominated wine & # 39; Oregon, or AVAS.

"Copper Cane take something valuable that is not theirs and stalling Sewha", said Bernau. "They can not use AVAS of & # 39; Oregon if the wine is made in the AVA."

In their decisions & # 39; this month, the federal and state regulatory bodies agreed that there was a problem because the labels & # 39; Copper Cane refer to regions & # 39; & # 39 Willamette Valley; Oregon, Umpqua Valley and Rogue Valley. If the wine label claim or imply that it is a particular AVA, 95 percent of the grapes must be there from there, according to the Oregon Wine Board.

The federal TTB Copper Cane told to lower seven of its labels, said the speaker & # 39; agency Tom Hogue.

The Commission & # 39; of & # 39 Liquors Control; Oregon found last week that carried seven Cane Copper & # 39; violations and is seeking to revoke his ability to sell in & # 39; Oregon, said commission spokesman Matthew VanSickle. The breach focuses on the misuse of Ramper Cane designations of AVA and "misleading the labeling."

major chain grocery store in & # 39; Oregon, Fred Meyer, already taking Elouan Pinot Noir wines and Willametter Journal of & # 39; Copper Cane on its shelves.

Gomberg wants the federal government to stop Cane Copper Elouan to sell wine in 49 other states.

"Copper Cane stating that they were simply involved in & # 39; marketing" fanciful ", said Gomberg." But the state & # 39; Oregon determined that crossed the line from fantasy to fraudulent. "

The owner & # 39; Blumling and Copper Cane, Joe Wagner, will meet & # 39; with the Executive Director & # 39; Oregon Liquor Control Commission Steven Marks on Wednesday to try to resolve the issue, said Blumling.

The company has already submitted to TTB new tags not mentioning regions & # 39; wine & # 39; Oregon and just say that the grape comes from prime vineyards in Oregon, said Blumling. Those labels have been approved by the TTB, he said.

Cane Ram hopes that the new labels also meet the liquor commission & # 39; Oregon.

Labels & # 39; previously been used for years until Gomberg and complained Bernau, said the California wine producers. They believe it was to overcome the competition. The last year, 120,000 event & # 39; Elouan wine – more than 1.4 million bottle – sold nationwide, said Blumling.

"We are being attacked by & # 39; blatant way," said Wagner. "X & # 39; is disappointing is for financial gain."

F & # 39; declaration & # 39; November 19, Gomberg said Elouan Pinot Noir and The Willametter Journal "appear and resemble like they have additive" called Mega Purple, often used in California to make dark wines and thicker. Blumling called to "slander" and denied that any such additive was used.

He said the growing popularity of National & # 39; Elouan, with sales & # 39; 50 per cent per annum, will raise the awareness of consumers and will boost global demand for pinot noir of & # 39; Oregon.

"We are expecting that all boats rise with the tide," said Blumling.

___

Follow on Twitter Andrew Selsky in & # 39; https: //twitter.com/andrewselsky

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